Who we are

About A.I.S.E. 

A.I.S.E. is the International Association for Soaps, Detergents and Maintenance Products. Based in Brussels, A.I.S.E. has been the voice of the industry to EU regulators for over 70 years. Membership consists of 29 national associations across Europe, 18 corporate members and 18 value chain partners. Through this extensive network, A.I.S.E. represents over 900 companies supplying household and professional cleaning products and services across Europe. 


A.I.S.E. has a long history in leading voluntary industry initiatives that focus on sustainable design, manufacturing and consumption, product safety and safe use of products by consumers and professional customers. 

Industry Vision

The vision of the industry in Europe is to be: 
"A prospering cleaning and hygiene industry which is a role model for serving society in an innovative and sustainable way."  


A.I.S.E.'s Mission

We enable our industry to succeed by promoting and shaping a favourable operating framework. 


We do this by serving our members in: 

  • developing and representing our industry perspective with one voice to European policy makers;
  • creating and driving industry initiatives;
  • engaging with value-chain partners and other key stakeholders;
  • leveraging the expertise and diversity of the network of national associations and companies.